Mushy Middle

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Mushy Middle
Number 44
Broadcast Date November 10, 2014
Episode Length 1:06:49
Hosts Brian Brushwood, Tom Merritt
Guests Chad Johnson

Who buys digital stuff anymore? IS CBS doing streaming news right? Is Wal-Mart’s Vudu stick useless?


Opening Video

Primary Target

Disney Movies Anywhere service
Buy a movie in any (participating) store get access to that movie on any (participating device)
Addition of Google Play means you can buy a movie on iTunes and watch it on an Android device.
New DMA Android app supports ChromeCast
DMA app adds features like chaptering, free short-form content, loyalty program., resume across devices.

Signals Intelligence

CBSN - 24 hour news channel with live programming 9-Midnight Eastern
Some original some borrowed from CBS News and Sports.
Skip around previous segments, see what segments are next.
Web, Roku, Fire TV, Windows 8 (Android by end of year)

Gear Up

Vudu Spark (leaked from FCC)
Streams Vudu
Zigbeee-based RF remote

Front Lines

Five 25-minute episodes will be released weekly to owners of the collection as well as on the Halo Channel on Xbox.
By 2019 Forrester estimates Internet spending will make up 36% of all ad spending compared to TV’s 30%.
Presumably to go along with a launch of the service there.
The vlogbrothers distribute their educational video library through PBS’s YouTube network as well as into the classroom.
Meaning if you want one for a December gift you'll have to find one at retail shops Best Buy and Staples.

Under surveillance

2014 Winter Movie Draft

  • 1. Scott: $105,877,702
  • 2. Justin: $19,618,437
  • 3. Brian: $0
  • 4. Tom: $0
  • 5. John: $0
  • 6. Brett: $0

Dispatches From The Front

My boss and I had tried to do something very similar to the movie but it never panned out. I love that you guys have kept it going and seems like it's growing among all the listeners. For those of you have played Fantasy football, Yahoo likes to do a grade system after the draft to add some flair and post draft analyst. Although a week late, Here you guys go!
Mulango Akpo-Esambe

Hi Tom, Brian and guest. Just a note about the Atari Game Over documentary coming to Xbox Live. On this weeks Major Nelson Podcast which is made by a bunch of Xbox employees Jeff Rubenstein from the Xbox community team mentioned that the documentary is available to both Gold and Silver members. Meaning that you don't have to be paying for Xbox Live to see the documentary.
From your boss,

I have a roku 2 xs, and chromecast. Thinking of dropping directv and would move roku 2 to bedroom tv as it has composite out as that tv does not have hdmi. What do you recommend in addition to the chromecast to get amazon prime instant and why? A new roku, a roku stick, or amazon firestick, this is just so I can get prime on the TV chromecast works great for netflix, hulu, and hbogo.
Thanks for the insight.



Preceded by:
"Gear Three Ways"
Mushy Middle
Followed by:
"MPA—- Yay?"